Each kitchen installation has been crafted to beckon the visitor to interact, touch, and dwell in the magical atmosphere generated around food and its preparation! Designed to facilitate hosting live culinary events where chefs are invited to demonstrate the efficacy of the state-of-the-art utilities.
The red MDF ribbons wrapping the volume in different directions stimulate the customer’s eye motion evoking interest and establishing instant engagement. The tensile wires tied to the bold red ribbons bring character to the volume whilst crafting an eye-catching geometrical harmony.
Individually each kitchen reflects a personality different from the other curating a gallery of installations and presenting the consumer with myriad experiences. Shades of ivory with wooden warmth in distinct grains and textures feature across all kitchens.
Nature is weaved throughout the retail space, either in the form of a stretch wallpaper appearing to be scenery out of a window, actual windows or greens suspended from the ceiling along with the partitions.